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General tips for publicizing your business:

  • Be sure you present a clean, professional image.†
  • Be clear on your target audience.† Things that might work for one group, might not work for another!
  • Know your competition.† What do they do? Are you fighting for exactly the same customers, or are you in separate niches?
  • Donít try to be your competition.† Capitalize on things that you do well.† Know your own strengths.
  • Get your name out there!† Try something unconventional and donít be afraid!
  • Word-of-mouth referrals are still some of the strongest and most reliable business generators, take advantage of it and tell people you meet how excited you are about your company.